I love the graphic print of the Tiki Tile Mini Dress, and imagine wearing it with a denim jacket and wedges for a golden sunny day.
The Ricon Blooms Cami has a cool retro vibe that would look great paired with cutoff denim shorts and a hoodie.
The Breezer Short are killer-cool, and are dying to be paired with a bikini and sandals for a day at the beach.
The spring looks bright, happy and full of print.
This spring looks light and fresh.. and I’m absolutely loving the Echo Beats White Easel jeans. Cropped denim is on trend and of-the-moment and the fact that these are also available in fun and poppy colours makes them even better.
For an easy look pair the white with coral… pull on some sandals and tousle the hair.. now.. you are good to go!
Shop the look: Gulf Round Neck Tank and Echo Beats White Easel
Hear head designer John Moore’s inspiration for our Spring 2012 collection.
Shop the look: Dunes Open Knit Card, Gypsy Tour True Blue Shorts, Original Hoodie
Spring is all about getting outside, enjoying the weather and taking in the sites. Nothing seems more perfect for one of those spring days than taking in a tennis match.. or at least being inspired by the classic tennis match.
Tennis inspires preppy and simple looks. Shop the look to capture this nostalgic style.
Ela’s column from 7sky Magazine, Issue #85 «InRhythm»
The expression «to be out of rhythm» amuses me enormously. First of all, because of its similarity to «to be out of fashion» which always makes me think of this husband that carries his wife (that has gone out of rhythm due to some midlife crisis or something) onto the attic like an old garment that has grown out of fashion. Secondly, I find it enormously ironic that my German-speaking fellows and I even dare to use this expression in the first place. Without wanting to hurt anyone’s feelings: But why exactly do we think we can be out of rhythm, while we’ve never really been in it?
Ela wearing Swan Bloom Dress Photo: Timo Jarvinen
Here you go with some examples: I searched YouTube for «Dancing Swiss Baby» and I found this clip of a Swiss infant with visible motor problems whose spastic aerobics looked more like a beef roulade trying to jump than dancing. Then I replaced «Swiss» by «Brazilian» in the search criteria and fell upon a little prince in diapers dancing Samba in a way that make Shakira’s hip movements look like a gym lesson in a retirement home. One can now say that the right music education may help – well, it doesn’t work in the Swiss case, as our Yodel choirs, nota bene our model musicians, show. They might know how to stand up as straight as the Queen’s Royal Guard, but were they to participate in the Olympics, they would have a better chance of getting points in synchronized swimming than in any rhythmic performance. The same thing goes for me: Although my parents invested half of a fortune in my rhythmical education (14 years of classical ballet and seven years of piano) a pair dance party I involuntarily attended in Lisbon showed, that I hadn’t an ounce of rhythm… I kept stepping on my dance partner’s feet like a clumsy idiot until the poor guy found himself forced to tell me that I should just relax as he didn’t want to make babies, he just wanted to dance… Well, big ouch!
The facts are there for us Swiss: our arrhythmia is of a genetic disorder and sooner or later, the same destiny as old clothes growing out of fashion awaits us. Salvation is maybe hiding in mixing with other nations that do not suffer from the same genetic shortcomings. From that point of view, I should’ve probably had children with my Portuguese knight in Lisbon. Well, you snooze you lose. Instead, I decided to fall head over heels for a Swedish guy with Spanish origins. Brilliant. Roxette meets Flamenco to a rhythmic delectation, which is why I didn’t hesitate for a second and went to visit him in his home away from home at the French Atlantic coast to celebrate this crescendo of cultures. Oh well. My Helvetic roots even managed to ruin this bribing rhythmic potential in less than 12 hours and I felt that I had no other choice than preparing myself for my apparently inevitable dislocation to the attic.
Some weeks later, I went on a shopping spree to New York City, mainly to make sure that the clothes I would soon lay in a box with were of good quality. It was the encounter with a certain Alicia then, that should change my life forever. Alicia works in a boutique in the Lower East Side. She sells, most likely with commission, indecently expensive shoes. In this kind of shoes I found myself pacing back and forth, not being able to decide whether or not to take them. Alicia, with sentences like «They look so good on you» and «You really shine in them», reliably at my side. Needless to say, her un-subtle selling technique hadn’t really convinced me, I was about to put the shoes back on the shelf when she suddenly came up with the deal changing line: «They are so timeless, too, they will never grow out of fashion…»
Boom! Game, set, and match! I had just found my lifelong companions that will keep me in rhythm and out of the attic forever. With them on my feet, I left the boutique a good two minutes later… Cured and in waltz time, of course.
Shop the Ela’s look here !
SHOP THE STYLES: QSW Bluffs Blazer, Swirl, Echo Beats Deep Coral Jeans, Rider
Let’s get out of the winter blues.. and wear a little color!
While we are on the subject of denim.. why not get ready for spring with denim shorts! Denim on denim looks super hot again this season. Take inspiration from cool girls with style and rock out in denim love.
Shop the Gypsy Tour Short True, the Gypsy Tour Short Whtc and the Breezer short.
“A classic stripe shirt really should be a girl’s best friend.. it’s so versatile and looks good every time it’s worn. I’m currently craving the Gathering Stripe Henley shirt and imagine wearing it now and later.
Now, Ill be wearing it with Lorne Skinny - True Blue a pair of lace up boots, a cargo jacket and beanie. Later, Ill be pulling on the Breezer Short - Easel White, a pair of sandals, and keeping my hair free and flowy.
How will you be wearing the stripe shirt, no or later?
Hear head designer John Moore’s inspiration for our Spring 2012 QSW collection.
